What WP Engine publishes and what it hides
WP Engine's managed platform page lists capacity tiers rather than agency price points. The published allowances are below. Prices for the multi-site tiers are not shown on the page, which is why agencies usually end up in a configurator or a conversation with sales.
| WP Engine tier | Sites | Visits per month | Storage |
|---|---|---|---|
| Single site | Sites1 | Visits per month25,000 | Storage10 GB |
| Small portfolio | SitesUp to 3 | Visits per month75,000 | Storage15 GB |
| Agency portfolio | SitesUp to 10 | Visits per month100,000 | Storage20 GB |
| Large portfolio | SitesUp to 30 | Visits per month400,000 | Storage50 GB |
Read the 10-site row closely. Ten sites share 100,000 visits and 20 GB, which averages 10,000 visits and 2 GB per site. One client with a media-heavy site or a busy launch can use most of the pool. WP Engine's page also says taxes and overages may apply at checkout and does not list the overage rates, so treat the quote as incomplete until you have them in writing.
WP Engine does let you transfer sites to a client, which agencies value. That feature appears on its plans, and it is a real point in its favor when clients later want to own their hosting.
How to price a WP Engine quote against your portfolio
Pricing a host for an agency is arithmetic on four numbers. Gather them before you ask for a quote.
- Sites today and sites signed for the next 12 months, including staging copies you want kept.
- Combined monthly visits for the busiest month of the last year, not the average.
- Total disk use including media libraries and backups kept on site.
- The one client that uses the most of each pool.
Ask WP Engine for the monthly and the yearly price at your tier, the overage rates for visits and storage, and what happens at site 11 or site 31. A tier boundary matters more than the average. An agency at 10 sites is in the 10-site tier, and the next signed client moves it to the 30-site tier. The jump may be small or large, and you cannot know which until you see the quote.
Compare billing terms too. WP Engine advertises a 20 percent saving for annual billing, so the monthly number you see first may assume you pay for a year up front. If your own clients pay month to month, your cash flow needs a monthly option or a margin that covers the annual commitment.
WP Engine against flat plans at 20 client sites
At 20 sites WP Engine puts you in its 30-site tier. The table shows what the alternatives publish for the same portfolio, from vendor plan pages in October 2026.
| Plan for about 20 sites | Price | Visits per month | Storage | Extra usage |
|---|---|---|---|---|
| WP Engine, up to 30 sites | PriceQuote required | Visits per month400,000 | Storage50 GB | Extra usageOverages may apply, rates not published |
| Kinsta WP 20 | Price340 USD monthly or 284 USD billed yearly | Visits per month500,000 | Storage50 GB | Extra usageExtra disk 20 USD per 20 GB monthly |
| Pressable Signature 5 | Price1,550 USD per year | Visits per month400,000 | Storage80 GB | Extra usage1.20 USD per 1,000 extra visits, 1 USD per GB |
| Rocket.net Agency Tier 2 | Price200 USD monthly or 166 USD billed yearly | Visits per monthUnmetered | Storage75 GB | Extra usage2 USD per extra GB of storage |
| NowHosted Agency | Price149 USD monthly or 888 USD billed yearly | Visits per month600,000, soft limit | Storage150 GB | Extra usageNo overage fees |
WP Engine's strengths are brand recognition, a mature agency partner program and transferable sites. It is a sensible pick when your clients ask for it by name or when its quote lands near the other plans. Its weak point for a growing agency is the lack of published multi-site pricing, which makes budgeting harder.
NowHosted Agency is a flat plan for up to 20 sites with a white-label client portal, billing transfer and owner, developer, billing and client roles. Our WP Engine alternatives for agencies article compares it with the other hosts in more detail, and the reseller hosting for agencies page shows the client-facing setup.
Turn the hosting number into a client price
Hosting cost per client is only useful once it sits in a proposal. Divide the plan price by the number of sites, add support time and set a monthly care fee that covers both with margin. When your hosting cost is uncertain because of overages, the fee has to carry a buffer, and clients notice a high fee faster than you notice a thin margin.
A predictable cost makes the quote easier to write. If you draft client proposals often, a tool that can turn a client brief into a finished proposal saves the hour you would spend rebuilding the hosting section each time. Whichever host you pick, state in the proposal what the client's hosting fee covers, who owns the account and what happens to the site if the retainer ends.
Match the plan to the way your agency grows
Stay on WP Engine if clients require it, your quote is competitive at your tier and you have your overage terms on paper. Move when the quote lands well above flat alternatives, when site 11 or site 31 would trigger a big step, or when you cannot get a price in writing.
Choose NowHosted Agency when you want a published price, 20 sites, 150 GB shared storage and no overage fees, with free migration so the move costs you no extra engineering time. Compare billing options on the WordPress hosting plans page and use the free website migration page to plan the cutover. Pull the list of your client sites and monthly visits first, because that list decides the answer.